Developing an Open Storyworld
I've been following transmedia storyteller Robert Pratten on Twitter for a while now - and today I'm sharing a link to Robert's post on "Developing an Open Storyworld" on the Transmedia Storyteller blog.
Although at times it reads like an ad for his company's storytelling tool, Conducttr (Pratten is CEO and Founder of Transmedia Storyteller, an audience engagement company and provider of Conducttr, an interactive marketing and storytelling tool, see below), I found the ideas and especially the diagrams about his creative process (see above) really helpful.
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