Filmmaking and Social Media: How Brands Are Using Online Video

This REELSEO interview with Brendan Gahan, Director of Social Media at Mekanism - a digital ad agency, suggests how filmmakers are working with brands to tell stories via social media.

Thanks to Mark Robertson of REELSEO, for conducting and posting the interview, and Siobhan O'Flynn for the link.

If you want to see more of the work being done by Mekanism, here's a link to some of their recent film work.