A new Italian website FilmFlyNet provides a service that many filmmakers may be interested in.
Instead of sending DVDs by traditional mail, you can now upload your film just once and then send screening invitations to as many contacts as you wish.
I haven't tried it, but FilmFlyNet claims to be a secure platform where you can give permission to selected individuals to screen your content online - while keeping track of who actually views the video (and how often).
To watch video content, each invitee only needs to open an email containing a link, click on the link and then watch the content online as a stream. The content cannot be downloaded.
What about illegal copies and unauthorized viewings?
All you are sharing is permission to watch a stream - but, in practice, an invitee could forward the email with the link to others. If you don't want your content to be shared that way - the film owner can set how many times the film can be watched (each new internet session is considered an additional viewing). So, for example, if you don't want the link to be shared, just set the maximum views to 1.
Thanks to Sheri Candler for the link.