Why Transmedia is Catching On

Nick DeMartino (who recently retired as Senior Vice President, Media & Technology at the American Film Institute) consults with companies on their content and distribution strategies.

In addition to the slideshow (above), in early July 2011 Nick shared a 3 part blogpost about transmedia storytelling on the Tribeca Film Festival's "Future of Film" Site. The links in Nick's posts alone could keep you busy for a month.

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Randy Finch's Film Blog:

Thoughts from a film producer about making and distributing films.