Interactive Content: DJ Qbert's Extraterrestria Album Includes Artwork That Doubles as a DJ Controller
This video is a demonstration of interactive album artwork from DJQBert.
The packaging for his late 2014 album includes a working controller that connects via bluetooth to an app (available for iOS and OSx).
Novalia's printed MIDI tech allows the printed artwork to function as a console, allowing the owner of the album to scratch, etc.
It's not a professional's tool, but isn't that the point. In the New World the previously passive consumer is increasingly finding ways to interact with and create their own content.
Posted by Randy Finch on Thursday, January 01, 2015
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Randy Finch's Film Blog:
Thoughts from a film producer about making and distributing films.
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